Maybelline White Super Fresh Long Lasting UV Cake Powder Review + Launch

Thursday, July 03, 2014

The weather is getting hot these day… Even after rain I still feel very humid and stuffy and anything that can cause my face to generate more oil it will end up in the bin!!! Last week I attend the Maybelline White Super Fresh Long Lasting UV Cake Powder Launch and on the first look I fell in love with it's super clean cut white packaging!!!

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At the launch we were brief on how this cake powder can give us all day fresh feeling!!! Florence was sharing with us the slides on the key benefits of this new cake powder!

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For those who live in tropical country you know how bad can the sun be.. It cause out skin to sweat and produce oil that melt our beautiful makeup results in a sweaty worn out face… I'm pretty sure you girls always hunt for something is can control these oil and keep your face fresh the whole day right? The new Maybelline White SuperFresh Long Lasting UV Cake is the answer to your quest!!  This all thanks to the Clean Touch Powder System which leaves behind an ultra-smooth surface on your skin as it absorb away the excess sebum and speed up sweat drying & evaporation process.


In addition, the Clean Touch Powder System’s Mineral Pearlite content contains 5 times the absorbing power of talc, making it more effective towards sweat and sebum. Thus, there is no need for touch up the entire day even during the hot day!! We also did a mini test to test the absorption efficiency of this cake powder.

Maybelline White Superfresh26Can you see the oil is dispersed when drop to White SuperFresh powder?

Maybelline White Superfresh27Can you see the brand X oil paper is filled with water (bottom) and with oil (top)?

This unique formula is perfect for all day use especially if you always on the go!!! It’s compact design is so convenient to just slip in even your clutch and there is no need to bring a separate foundation or loose powder as this new cake powder can do both!!!

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So just puff on your face and your skin will instantly whitens up and feel fresh up to 12 hours!!!

“Stay White & Stay Super Fresh All Day”

I have try the power myself and I must say I love is so so much!!! Only thing is it can be a little chalky and I prefer it to be have more natural finishing tone then white-ish tone… That’s just me though… I love how dry it feels on my skin… After waiting under the sun for 10minutes and also out for few almost 12 hours since 5pm my skin only produce minimal oil!!! I am really amazed with the results.. It feel super light on my skin almost feels like makeup free to me!!

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Here is the results, I did not put any concealer nor primer… It has a light coverage if you have big or deep scar /acne, it cannot hide them perfectly!! However for a light makeup this is perfect!! I think i will use this on daily usage because it’s so easy to use!!! It can be drying on the eye area and it cannot cover much dark eye circle..I recommend you to put concealer on your dark circle before applying this powder!

Maybelline White SuperFresh UV Cake Powder

On the same day, we were also introduced to 3 product to complete the New York Chic Look!! The Colossal Kajal Liner specially formulated for under eye and inner eye application. It contains the deepest black pigments to intensify your eyes much like hypnotic kajal trend that is taking the beauty scene by storm. The waterproof and smudge proof formula ensure your eyes stay sexy for up to 12 hours. I am excited to try it myself!

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These pretty shades of Hypercosmos Trio Eyeshadow got me into it when I first flash them….. They look so sweet and so wearable for everyday look!!!! These marbleized baked eyeshadow finishes off with a unique 3D effect with stunning metallic finish!!! Available in four shades 01 Coppered Mars, 02 Venus Gold, 04 Pinky Comet & 05 Galactic Purple.

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Now to complete the entire chic look we need some pink!!! Now you can recreate the intense shocking colour you’ve seen on the runway! Pink Alert by Color Sensational combines vivid red-based pigments to coat lips with a striking hue… It contains nourishing nectars with produce a creamy and luscious finishing! Available in four shades POW 1, POW 2, POW 3 & POW 4.

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You can achieve 3 simple fresh look with White Superfresh Long Lasting UV Cake Powder.




Here are the completed look that are showcase during the launch!!

Maybelline White SuperFresh (16)From Left: Fair Beauty, Rock Chick, Hypnotic Eyes

I fell in love with hypnotic eyes…The eyes is smizing!!! It look so good with the hijab!! Mmmmphhh I feel like doing a scarf look now!

Product Info
Maybelline White SuperFresh Long lasting UV Cake Powder retails at RM 23.90, Refill selling at RM 11.90
Colossal Kajal Liner retails at RM 19.90
HyperCosmos Trio Eyeshadow retails at RM 29.90
Pink Alert By Color Sensational retails at RM 29.90
Where to buy: Local Drugstore or Supermarket (Malaysia)
For more info please visit


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